Find My Montebello

A VibePass™ Economic Prosperity Concept Brief

A focused conversation about helping people discover Montebello's businesses, corridors, culture, experiences, resources, and connections while learning what matters most to the City.

Grounded in Montebello's published economic-development priorities and presented as a starting point for discussion.

Read the short version

About three minutes · deeper detail optional

Prepared for

Joseph Palombi
Director of Planning & Community Development
City of Montebello

Prepared by

Guillermo Tejeda
Founder
VibePass™

Concept for discussion purposes. No City of Montebello endorsement, funding commitment, procurement approval, or partnership is implied.

The short version

Objective, deliverables, value

Objective

Connect residents, transit riders, and visitors with Montebello's businesses, cultural destinations, events, and community resources.

Deliverables

A Montebello-branded mobile discovery experience
Verified local business and destination content
Transit-connected wayfinding
An engagement dashboard for the City

Value gained

Greater visibility for local businesses and programs
Stronger movement between transit and commercial corridors
Measurable insight into community engagement

Proposed starting point

A focused pilot connecting one Montebello transit or cultural activation point with nearby businesses, destinations, and community resources.

The goal would be to demonstrate increased discovery and measurable engagement before considering a broader rollout. The activation point would be selected with the City from the corridor and activation locations it is already mapping.

00 · A note

Prepared for Joseph Palombi

Director of Planning & Community Development
City of Montebello

Joseph,

Thank you for the time ahead of our meeting. This brief is grounded in Montebello's Economic Prosperity Action Plan, the work your department is already advancing — local businesses, commercial corridors, and a transit-connected community — and the City's expanding cultural live programming.

It proposes one focused pilot: connecting a single transit or cultural activation point with the businesses and destinations around it, so the City can measure real engagement before considering anything broader.

I'm most interested in hearing your priorities — including the funding opportunities you referenced — and whether this is the right place to start.

Guillermo Tejeda

Founder

VibePass™

16 · For discussion

A focused collaborative path

01
Start with your goals
A first conversation about Montebello's priorities and timing, and where a small concept could support them.
02
Choose one starting point
With the City, select a single corridor or program where a limited version could run.
03
Shape it together
Agree on content, approvals, privacy standards, and what the City would want to see.
04
Run it quietly
Launch the smallest useful version and observe how people actually use it.
05
Decide with evidence
Review what was learned, and let the City decide whether it earns a wider role.

The appropriate starting point should emerge from Montebello's goals, not from the number of features VibePass™ can demonstrate.

03 · Before any proposal

Questions guiding this briefing

How does Montebello want people to discover and move between its businesses, corridors, events, cultural places, and public resources?
What should happen after someone encounters a Shop Local, Shop Montebello feature?
Which economic-development goals would benefit most from stronger digital continuity?
Which corridors or communities are current priorities?
How does the City currently understand engagement across its corridors?
What would Montebello like to learn that its current tools do not make visible?
How might transit access, business discovery, and guided local experiences reinforce one another?
What kinds of regional visitor activity does the City want to prepare for, if any, leading into 2028?
Which funding opportunity or program structure did you have in mind?
Where could a focused pilot create useful evidence without creating unnecessary scope?

The concepts that follow are offered as possibilities around these questions, not conclusions about Montebello's needs.